Format
Articles
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MembershipArticleOver 5 years old
Give Members the Gift of In-Person Conversation
Individual face time feels like a precious commodity these days, which makes it an especially meaningful way to…
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MembershipArticleOver 5 years old
Three Ways to Create Forever Members
Has membership fatigue set in with the people your association serves? A forthcoming book explores how associations and…
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MembershipArticleOver 5 years old
Send the Right Message About Membership ROI
Your messaging on membership’s return on investment is often as important as the benefits you provide. Consider whether…
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MembershipArticleOver 5 years old
Small-Scale Ways to Improve Member Onboarding
Any membership professional knows the three Rs of membership: recruitment, retention, and renewal. But there is some debate…
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MembershipArticleOver 5 years old
Daily Buzz: Tips to Bring In More Chapter Volunteers
Need more chapter volunteers? Develop your recruitment strategy. Also: why you should start a mentorship program.
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MembershipArticleOver 5 years old
Membership Hack: Referral Dollars
The International Association of Registered Financial Consultants doles out a $25 referral credit to any member who refers…
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MembershipArticleOver 5 years old
The Countdown to Renewal Season Is On. Are You Ready?
Many associations operate on a calendar-year dues cycle with renewals late in the year, which means their members…
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MembershipArticleOver 5 years old
Build Better Surveys
Surveys can help associations collect direct and honest feedback from members. Every successful survey has a few common…
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MembershipArticleOver 5 years old
Daily Buzz: There’s No Perfect Time to Give Employee Feedback
Waiting for the right moment to give a performance review? It won’t come. Also: The importance of introductions…
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MembershipArticleOver 5 years old
“Buddy Check” Program Encourages Veterans To Reconnect With One Another
The American Legion found the Buddy Check program was so successful when it first tried it earlier this…
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MembershipArticleOver 5 years old
Add Chapters to Make an Old Association Feel New
Launching a chapter network has helped PEN America, a literary organization with almost 100 years of history, recruit…
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MembershipArticleOver 5 years old
Membership Hack: Chapter Incentive Program
An incentive program offered by the Association for Talent Development has something for everyone: Members get discounted dues,…
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MembershipArticleOver 5 years old
Daily Buzz: A Membership Model Rethink for New Grads
To recruit the next generation of members, you have to meet them where they are. And that might…
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MembershipArticleOver 5 years old
How Your Association Can Become an Active Participant in the Modern Economy
"The association landscape is always changing". This statement permeates association conferences, articles, and webinars led by our peers…
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MembershipArticleOver 5 years old
The Changing Role of Association Chapters
A new benchmarking study indicates that associations view chapters as an increasingly important element of their member engagement…
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MembershipArticleOver 5 years old
The Value of Knowing Your Association’s History
Association leaders need to think ahead. But don't dismiss looking at the past for ways to do that.
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MembershipArticleOver 5 years old
Membership Hack: Coworking Space for Members Only
Mimicking WeWork and other coworking operations, the Massachusetts Biotechnology Council recently opened a coworking space near its Boston…
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MembershipArticleOver 5 years old
Could More Recurring Fees Create Subscription Fatigue?
Various research suggests that subscription services lead to unconscious overspending by consumers and more selectivity about what they’re…
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MembershipArticleOver 5 years old
Simple Ways to Revitalize a Member Onboarding Program
The earliest member interactions can lead to long-term member engagement. If your onboarding program needs a shot of…
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MembershipArticleOver 5 years old
Daily Buzz: Peace Out, Yahoo Groups
The legacy community platform, active for nearly two decades and an inspiration to many platforms that came since,…
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MembershipArticleOver 5 years old
Three Small-Scale Ideas for Free Membership
When you rely on member dues as a significant revenue source, free membership sounds scary. But you don’t…
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MembershipArticleOver 5 years old
Global Spotlight: What’s in a Name?
How you refer to your global members can have a big impact on your global strategy.
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MembershipArticleOver 5 years old
Rules of Engagement: Build Better Surveys
Three tactics to help you boost your survey response rates.
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MembershipArticleOver 5 years old
Membership Memo: Find Your Connectors
Volunteers can help keep your online community strong.
