Format
Articles
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MembershipArticleOver 5 years old
Do You Carry the Flag for Membership?
One association membership pro shares his ideas for keeping colleagues ever mindful of their impact on the member…
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MembershipArticleOver 5 years old
Best Benefit Ever: Cheaper, Easier Background Checks
An association for independent businesses is making it easier for employers to ensure they're making the right hiring…
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MembershipArticleOver 5 years old
Dallas Police Chief: City Needs Just One Police Group
Dallas Police Chief David Brown said in a recent interview that the city would be better served by…
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MembershipArticleOver 5 years old
Tiers Put Power of Choice in Members’ Hands
In what looks like a continuing trend, another association plans to offer multiple tiers of benefits and dues…
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MembershipArticleOver 5 years old
Best Benefit Ever: Kudos for Interior Designers on Houzz
Houzz, an online platform that helps homeowners, creatives, and design professionals to share ideas and collaborate is now…
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MembershipArticleOver 5 years old
New Report Offers Tips on Increasing Membership and Engagement
Roughly 40 percent of mid- to large-size associations reported declining or stagnant membership, according to a new engagement…
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MembershipArticleOver 5 years old
What If Members Don’t Know What They Need?
Sure, you can ask members what they want, but designing association benefits isn't their job. It's yours, and…
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MembershipArticleOver 5 years old
Software & Information Industry Association, Wiser Team Up
The Software & Information Industry Association is launching a news curation service for an industry always on the…
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MembershipArticleOver 5 years old
Thursday Buzz: How to Boost Member Motivation
Gamification could provide that extra incentive for your members to stay engaged. Plus: What you should be asking…
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MembershipArticleOver 5 years old
4 Survey Findings That Illustrate a Big Problem for Associations
One possible solution for associations struggling with membership is rather obvious, but associations seem to be ignoring it.…
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MembershipArticleOver 5 years old
American Mensa Offers Dating Services for Like-Minded Members
With an idea that could be called nothing short of genius, Mensa's American chapter (which requires members to…
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MembershipArticleOver 5 years old
Membership Model: Why Counting Members Isn’t Always Useful
If you overhaul your association's membership model, what was a "member" before may be something totally different after.…
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MembershipArticleOver 5 years old
Best Benefit Ever: Satellite Device Discounts
The American Motorcyclist Association's new discount could come in handy on remote roads, where a mobile signal is…
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MembershipArticleOver 5 years old
American Outlaws: A Membership Group’s World Cup Rise
How an organization for soccer fans has helped ratchet up attention for the sport in the United States.…
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MembershipArticleOver 5 years old
Automatic Renewals: Pair a Perk With Preferred Payment
Trouble convincing members to pay dues a certain way? One association offers a key perk for free when…
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MembershipArticleOver 5 years old
Genealogical Society Offers Additional Online Research Options
With two new member offerings, the Southern California Genealogical Society is making it cheaper for members to research…
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MembershipArticleOver 5 years old
Membership Marketing Benchmarking Report: Association Industry Growing
Among the key findings of the 2014 edition of the “Membership Marketing Benchmarking Report” was that more than…
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MembershipArticleOver 5 years old
Special Forces Association’s New Operation: Attract Younger Members
With an aging membership and an eye on its future, the Special Forces Association is looking to attract…
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MembershipArticleOver 5 years old
Hedge Fund Group Offers Free Membership to Women
Aiming to boost opportunities for women in a field long dominated by men, the Hedge Fund Association is…
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MembershipArticleOver 5 years old
Secret Dens: Chat With Your Co-Workers, Anonymously
Privacy-minded social network Secret wants to bring its approach to the workplace. Also: why you should go all-in…
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MembershipArticleOver 5 years old
An Old-School Method for New Member Engagement
When one association saw an influx of new, younger members, one of its primary engagement tactics was decidedly…
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MembershipArticleOver 5 years old
Best Benefit Ever: Free Vision Checkups for Employees
The New England Human Resources Association gives members a benefit that helps their employees better see the world—literally.
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MembershipArticleOver 5 years old
Monday Buzz: Big Questions From Small Membership Organizations
A sneak peek at a new study focused on the little guys. Plus: What's the deal with cybersecurity…
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MembershipArticleOver 5 years old
This D-Day Anniversary the Normandy Veterans’ Association’s Last
As the number of World War II veterans continues to dwindle, the Normandy Veterans’ Association has decided to…























