Tag
Member Engagement
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MembershipArticleOver 5 years old
Captain America: Think Like a Superhero
When the office is in chaos, leaders can save the day the Captain America way. Also: Get your…
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MembershipArticleOver 5 years old
Friday Buzz: Deliver Us From Lackadaisical Leaders
Management teams must reassess their staff when a poorly performing executive brings them down. Also: Look to data…
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MembershipArticleOver 5 years old
A Lesson in Quality From For-Profit Membership Programs
Associations may be more similar than we think to for-profit membership programs, where flawless service quality is a…
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MembershipArticleOver 5 years old
More Spring Cleaning Ideas for Membership Pros
Is it finally spring yet? It's time once more to declutter your membership practices, and these five ideas…
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Meetings / EventsArticleOver 5 years old
Meetings Memo: Wisdom of the Crowdsourced Crowd
How one association crowdsourced its conference agenda.
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MembershipArticleOver 5 years old
Designing New Opportunities for Millennial Members
On the heels of new research on millennials that illustrates some potential areas of concern for associations, we…
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MembershipArticleOver 5 years old
Catching Up With Membership Stories, Part 2
One association professional called all 1,000 of her association's new members on the phone. Another association dug into…
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MembershipArticleOver 5 years old
Bring the Volunteer Opportunities to Your Members
The concept of "accessible volunteering" could help ensure your members are involved even if they don't have much…
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MembershipArticleOver 5 years old
Social Media Roundup: Member Matters
When was the last time you sat back and considered what your members wanted? If you have to…
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MembershipArticleOver 5 years old
Lunchtime Links: Rejigger Your Member Renewal Strategy
Five easy ways to tweak your old membership-renewal strategy. Also: Swapping services with other organizations can save time…
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MembershipArticleOver 5 years old
Give Members a Reason to Give You Their Data
Tech giants that swim in big data don't get all that info from surveys. It's time for associations…
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MembershipArticleOver 5 years old
Lunchtime Links: Why You Need to Update Your iPhone
A glaring security concern has emerged for Apple iPhone customers, and we know what you can do to…
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MembershipArticleOver 5 years old
Social Media Roundup: A Quiz on To-do Lists
Reorganize the way you're sorting things and get some inspiration for the upcoming year. Plus: A hot new…
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MembershipArticleOver 5 years old
A Lesson From Museums on Mission and Membership
For visitor-serving organizations like museums and zoos, evidence shows a strong reputation for mission pursuit boosts financial performance.…
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MembershipArticleOver 5 years old
Golden Handcuffs: Get Your Members Hooked for Life
How a popular developer site's membership model earned the "golden handcuffs" from its many devoted users. Also: A…
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MembershipArticleOver 5 years old
Social Media Roundup: Thinking About Tiered Membership
Having only one membership rate doesn’t work for everyone, but switching to levels can be tricky. Also: When…
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LearningArticleOver 5 years old
Your Members Need Help With Information Overload
Are you helping your members with managing all the information that's thrown at them or just piling on?…
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MembershipArticleOver 5 years old
Lunchtime Links: The Limits of “Young Professional”
Are your younger members missing out on larger opportunities within your association via your "young professional" group? Also:…
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MembershipArticleOver 5 years old
Do You Know Your Members’ Engagement Potential?
More engagement equals more renewals, right? Maybe not. The new book The Art of Membership explains that some…
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MembershipArticleOver 5 years old
Social Media Roundup: The Ever-Changing Membership Journey
Your association's place along the membership journey. Plus: Give your voter turnout a boost by considering past endeavors…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Don’t Just Talk—Listen to Your Members
Get into members' minds by listening to what they have to say instead of driving the conversation yourself.…
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Marketing / CommunicationsArticleOver 5 years old
Word-of-Mouth: Putting Engagement into Member Hands
The value of word-of-mouth efforts in the age of social. Plus: How social media has shifted the way…
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MembershipArticleOver 5 years old
Lunchtime Links: What’s Your Member Uninvolvement Rate?
How to get more members involved in your mission. Plus: three kinds of leadership succession planning.
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Organizational StrategyArticleOver 5 years old
Want Your Members’ Opinions on Strategic Decisions? Ask Them.
Facing major strategic decisions about its future, one association shared options with members via in-person meetings, online webinars,…
