Tag
member retention
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MembershipArticleOver 1 year old
Stop the Decline: Why Your Membership Strategy Isn’t Working (and How to Fix It)
How old is your association’s membership dues structure? Be honest. Is your current model working? Are you reaching…
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MembershipArticleOver 1 year old
Report: Association Membership Growth at Risk
Marketing General Inc.’s mid-year membership report finds steep drops in association member growth and retention.
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MembershipArticleOver 1 year old
Start Strong: Five Onboarding Strategies to Set Your New Members Up for Success
New member onboarding is an often overlooked but critical piece of your membership engagement and retention puzzle. According…
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MembershipArticleOver 1 year old
The Community Imperative: Why Associations Must Act Now
This is the first article in our Community Management Series. Read part two, part three, part four, part…
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MembershipArticleOver 1 year old
Setting Membership Benefits That Attract and Retain Members
Imagine you’re looking to join an association in your industry. You narrow your options down to two different…
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MembershipArticleOver 1 year old
Smart Moves: How AI Is Shaping the Future of Associations
Artificial intelligence (AI) is transforming the way associations operate. From predicting member retention trends to automating personalized engagement,…
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MembershipArticleOver 2 years old
A New Age for Associations
Professional associating has changed as nonprofit organizations face struggles of sustainability and significance within a shifting workforce. In…
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Career DevelopmentArticleOver 2 years old
New Report Finds Members Want Improved Technology and Education Offerings
Forj’s 2023 State of Association Member Experience report found that organizations are not meeting member expectations. Improving technology…
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MembershipArticleOver 2 years old
Best Practices for Re-Engaging At-Risk Members
All associations have some members on the fence about renewing. How can you recognize these individuals and then…
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MembershipArticleOver 2 years old
Study: Online and Concierge Services Improve New Member Retention
According to the New Member Engagement Study, since the pandemic associations have been using more interactive onboarding tools…
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MembershipArticleOver 2 years old
The Business Case for Community-Enabling Tech
Digital transformation isn't about investing in technology for technology's sake—it's about using innovation to drive business outcomes.
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MembershipArticleOver 2 years old
Three Keys to Solving the Member Retention Puzzle
Everyone knows retention is crucial to a healthy membership. You can never increase your membership if you lose…
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MembershipArticleOver 2 years old
Membership Pro Tip: Good Branding Means Better Engagement
What you provide members isn’t always tangible. Sometimes it’s about a sense of belonging that makes a member…
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MembershipArticleOver 2 years old
6 Ways to Upgrade Member Onboarding
Welcome packets and emails can offer a good starting point for new members, but that may not be…
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MembershipArticleOver 2 years old
Membership Pro Tip: A Year in Review
The end of another year is at hand. Wait, didn’t we just do this? It feels like it’s…
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MembershipArticleOver 5 years old
Two Critical Steps to Drive Member Engagement
You already know member engagement matters. Everyone touts it as the silver bullet to save associations. But time…
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MembershipArticleOver 5 years old
A Surge in Members Is Great, But How Do You Keep Them?
Figuring out how to hold on to a record number of new members sounds like a good problem,…
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MembershipArticleOver 5 years old
Membership Pro Tip: Throw Members a Lifeline to Stay Engaged
Showing members you have their back during turbulent times keeps the community together and is a way to…
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MembershipArticleOver 5 years old
Ideas for Increasing Long-Term Member Retention
Associations connected with members more thoughtfully and deliberately out of necessity during the recent period of isolation and…
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MembershipArticleOver 5 years old
How to Effectively Assess Your Member Relationships
Looking at the connection with members as a relationship and not a business transaction means listening to what…
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MembershipArticleOver 5 years old
Good Reads You Might Have Missed: Member Renewals
Getting members to renew is challenging every year—but this year in particular, associations need effective strategies for member…
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MembershipArticleOver 5 years old
Are Your Member Perks Inviting Churn?
When a single benefit or annual meeting draws members in, membership churn can become an issue for associations.…
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MembershipArticleOver 5 years old
Talking Membership: 25 Terms Every Association Pro Should Know
A glossary of common terms related to membership that will help you keep up in conversations with colleagues,…
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MembershipArticleOver 5 years old
How to Boost Membership by Emphasizing Value Over Networking
One of the biggest challenges associations continue to face is the inability to offer members face-to-face networking opportunities.…






















