Tag
member retention
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MembershipArticleOver 5 years old
Put Two-Year Renewals to Work for Your Members
In today’s time-strapped world, most of us are looking for more convenience, less hassle, and fewer minutes wasted…
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MembershipArticleOver 5 years old
5 Steps to Win Back Members
Associations may find it difficult to retain members, and a decline in membership usually results in lost revenue.…
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MembershipArticleOver 5 years old
Monday Buzz: Wanna Retain Members? Pick Up the Phone
Don’t just rely on email to retain members. A phone call may be more effective. Also: Halloween tricks…
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MembershipArticleOver 5 years old
#Ideas17: Two Sides of the Member Retention Coin
Competition, which takes many forms, can prove a threat to retaining your membership base, according to a Monday…
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MembershipArticleOver 5 years old
Tuesday Buzz: Increase Your Appeal to Introverts
Don’t leave your introverted members out in the cold. Create opportunities to get them engaged by respecting their…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Keeping Your Online Community Engaged
Don’t let your online community go stale. Here’s how to keep people engaged. Also: The tactics Coachella uses…
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MembershipArticleOver 5 years old
Five-Minute Members: How to Unlock Engagement
A new report says that busyness is a common mark of social status. While we all say we're…
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MembershipArticleOver 5 years old
Member Retention: Hard Work, but Somebody’s Gotta Do It
Before 2014, when Kerri McGovern looked at the American Chiropractic Association’s membership numbers, she saw churn. “We recruit…
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MembershipArticleOver 5 years old
Member Retention: Turn off the Churn
Here’s a little secret from membership-savvy associations: While new- member acquisition offers the thrill of the chase, member…
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MembershipArticleOver 5 years old
Thursday Buzz: The Importance of Welcome Emails
Make it a priority to welcome new members, even with a quick email. Plus: Make social media fun…
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MembershipArticleOver 5 years old
Membership Memo: It Takes a Village
The odd job of managing membership.
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MembershipArticleOver 5 years old
Maximizing Volunteer Involvement
Association professionals recognize the vital connection between fulfilling volunteer experiences, continuous engagement, and member retention, according to an…
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MembershipArticleOver 5 years old
Member Retention Tactics: Low Investment, High Impact
How do you know when a member is unhappy? Unfortunately, members tend not to articulate their disappointment; they…
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MembershipArticleOver 5 years old
Diversify Your Retention Rate, and Other Membership Ideas
Your intrepid membership blogger returns from two conferences at regional societies of association executives with a roundup of…
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MembershipArticleOver 5 years old
What Would Your Former Members Say You’re Worth?
When one association offered lapsed members a "pay what you want" reinstatement deal, it won back some members…
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MembershipArticleOver 5 years old
Without Membership Metrics, You’re Working Blindfolded
A new survey of associations on their membership performance shows some still lack a clear view of vital…
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MembershipArticleOver 5 years old
Zero In On Your Unengaged Members
One association's key engagement metric answers a simple question: How many members' engagement score is zero?
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MembershipArticleOver 5 years old
New Money: Bet on Membership Benefits
How can your association select offerings to grow membership and revenue? Focus on member retention.
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MembershipArticleOver 5 years old
Hootsuite: Tweet for Help
Social management giant Hootsuite has a new trick up its sleeve that involves an old-school form of social…
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MembershipArticleOver 5 years old
Michigan Education Association Loses Member Churn Case
Facing a series of political setbacks in recent years, the Michigan Education Association recently lost a case regarding…
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MembershipArticleOver 5 years old
How Big Is Your Buildup of Past Members?
Even if your association is growing, the churn of recruitment and lapsed members means you likely have more…
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MembershipArticleOver 5 years old
Magnetic Membership: Create A Stronger Draw for Your Association
The membership model is alive and well, but the methods for making it thrive are evolving. Associations adept…
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MembershipArticleOver 5 years old
Learning From Association Social Media Pros
SocialFish debuts a new feature that highlights the best in association social media. Plus: the art of membership,…
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MembershipArticleOver 5 years old
New Report Offers Tips on Increasing Membership and Engagement
Roughly 40 percent of mid- to large-size associations reported declining or stagnant membership, according to a new engagement…
