Tag
Membership
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MembershipArticleOver 5 years old
Membership Hack: Community Service Days
The Hotel Association of North Texas hosts regular community service days that deepen member engagement while giving volunteers…
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AdvocacyArticleOver 5 years old
Diabetes Association’s New Platform Amplifies Patient Advocacy
The American Diabetes Association will parse policy discussions for patients through an online platform that aims to make…
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MembershipArticleOver 5 years old
Daily Buzz: Avoid These Two Common Social Media Mistakes
Your brand’s social media network won’t grow if you aren’t engaging with other users. Also: Make sure first-year…
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Meetings / EventsArticleOver 5 years old
Turn Sustainability Into Member Benefits and Engagement
Climate change impacts are causing many associations to push harder on sustainability. At this year’s IMEX America in…
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MembershipArticleOver 5 years old
Reinventing the Membership Model
When Garth Jordan, senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA), talks about membership, the…
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MembershipArticleOver 5 years old
Daily Buzz: Show Volunteers Their Impact
Making a difference is a main reason why volunteers give their time. Show them that impact to keep…
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AdvocacyArticleOver 5 years old
Membership Hack: Caucus Meetups
To bring members and lawmakers closer together, MassBio uses caucus-style events at industry meetings where important public policy…
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MembershipArticleOver 5 years old
Study: Where Associations’ Tech Strategies Are Succeeding—and Falling Short
While members have high opinions of associations’ technology, staff doesn’t feel quite the same way—with long-term concerns a…
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MembershipArticleOver 5 years old
Put a Cork in the Competition With an Online Marketplace
Many associations say they want to be like Amazon, but do they act like it? The Craft Wine…
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MembershipVideoOver 5 years old
2019-2021 DELP Class
Introduction of the 2019-2021 DELP Class:Natasha Bethea, MSSenior Manager, Membership & RecruitmentAssociation for Psychological ScienceWashington, DC Blanc...
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Ask for Member Input to Avoid Backlash
Don’t mess with well-established community guidelines without member input, or face their wrath. Also: A lesson from yogurt…
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Career DevelopmentArticleOver 5 years old
Membership Hack: Free Internship Postings
The American Physical Society allows members to post their internship openings on its online career center for free,…
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MembershipArticleOver 5 years old
Data: Top Membership Challenges in 2019
It’s a question that almost every association executive has heard before: What’s keeping you up at night? As…
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LearningArticleOver 5 years old
Daily Buzz: Change Your Mindset to Embrace Digitalization
A digital transformation is about more than new technology. A successful shift includes a mindset change, too. Also:…
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LearningArticleOver 5 years old
Use a Rebranding to Announce Member Upgrades
Is it time for your association to rebrand? As an organization changes its look and feel, the timing…
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MembershipArticleOver 5 years old
Membership Hack: Share a Story
The Grants Professionals Association uses an online form and a hashtag, #GrantsWork, to collect and share member stories…
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AdvocacyArticleOver 5 years old
Nurses Group Sends Volunteers to Assist Dorian Survivors
With much of the northern Bahamas devastated by Hurricane Dorian, the Registered Nurse Response Network is filling the…
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Make Ethics Support a Member Benefit
If a member faces an ethical dilemma, does your association offer a helping hand? At the Institute of…
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MembershipArticleOver 5 years old
Daily Buzz: Optimize Your Online Member Application
Membership applications hold a lot of valuable data on prospects—but don’t use that as an excuse for a…
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Meetings / EventsArticleOver 5 years old
Daily Buzz: Want to Cultivate Member Loyalty? Focus on Your Image
Membership retention goes beyond providing value—accessibility and public image play a role, too. Also: Understand attendee goals before…
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MembershipArticleOver 5 years old
Membership Hack: “Power of One” Recruitment Campaign
The National Fastpitch Coaches Association holds an annual member-driven recruitment campaign that’s brought in hundreds of prospects—one coach…
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Career DevelopmentArticleOver 5 years old
How Women’s Tennis Gained a Path to Higher Education
Since 2013, the Women’s Tennis Benefits Association has formally supported an online education program that has helped top…
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MembershipArticleOver 5 years old
Restructuring Membership? Here’s How to Avoid a Big Gamble.
A few key signs may indicate that it’s time to change your membership structure. Knowing when and how…
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Marketing / CommunicationsArticleOver 5 years old
Should Volunteers Groups Have Separate Social Media Accounts?
Many associations have member volunteers who help with important work, but what happens if those groups ask to…
