Format
Articles
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Marketing / CommunicationsArticleOver 5 years old
E-Readers: The Kindle’s Sales Are Fading. Long Live E-Books?
According to a set of new studies, the dedicated e-reader is losing ground to multipurpose tablets. Despite that,…
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Marketing / CommunicationsArticleOver 5 years old
John McAfee Case: What to Do When Leaders Go Astray
Why you don’t have to always follow the leader—especially when that leader is mired in a high-profile scandal,…
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Marketing / CommunicationsArticleOver 5 years old
Association Publication Survey: Content Becoming Growing Need
As the saying goes: 'If you build it, they will come.' Are you building quality content?
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Marketing / CommunicationsArticleOver 5 years old
Emergency Call Centers to Launch Text-to-9-1-1
Emergency call centers will receive training and education in preparation for the 2014 rollout of the new emergency…
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Marketing / CommunicationsArticleOver 5 years old
How Buffer’s Redesign Exemplifies Always-On Support
How one startup is the spiritual manifestation of a key takeaway from the ASAE Technology Conference. Also: Why…
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Marketing / CommunicationsArticleOver 5 years old
How the University of California Handled a Rebranding Crisis
A wide-scale rebranding of the school's educational system is far from a hit with current and former students.…
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Marketing / CommunicationsArticleOver 5 years old
Highlights: ASAE 2012 Technology Conference & Expo
Last week’s ASAE 2012 Technology Conference & Expo was full of storylines that got people talking—and snarking—on Twitter.…
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Marketing / CommunicationsArticleOver 5 years old
Learn the Skills: Infographic Design for Dummies
Need to learn infographic design? Here's a useful guide for non-designers looking to create their own. Also: What…
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Marketing / CommunicationsArticleOver 5 years old
Nielsen Social Media Report: Mobile, Social Growing Like Weeds
Pinterest, Tumblr and Google+ are setting the pace, while mobile apps are growing far quicker than mobile sites,…
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Marketing / CommunicationsArticleOver 5 years old
Lessons from Instagram’s Twitter Cards Controversy
Some changes could have members seeing red. But, is it ever worth it, for the good of the…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The Best of #Tech12 (Day Two)
Today was the last day of #Tech12, a.k.a. the 2012 ASAE Technology Conference & Expo. The Associations Now…
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Marketing / CommunicationsArticleOver 5 years old
Mobile Technology: Are Associations Behind the Curve?
Despite widespread adoption of mobile devices, associations aren’t yet focusing on mobile strategy, say tech execs at the…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: How to Love Google+
Why you should be on Google+. Also: How to turn holiday parties into networking successes.
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Marketing / CommunicationsArticleOver 5 years old
Physician Mobile Survey: Most Physicians Access Association Websites
The new Physician Mobile Survey, which analyzed physicians’ online behavior, also confirmed the growing popularity of mobile devices…
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Marketing / CommunicationsArticleOver 5 years old
National Speakers Association Opens Magazine to Public
To offer a taste of its benefits, the National Speakers Association announced it is opening its official publication…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The Best Tweets from #Tech12
Are you at #Tech12, aka the 2012 ASAE Technology Conference & Expo?
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Marketing / CommunicationsArticleOver 5 years old
The Coming Flood of Member Data: Brian Solis
Brian Solis talks on how the age of connected consumers swims in a sea of “big data.” Associations…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Do You Really Have to be on Social Media?
Four big names that aren’t on social media. Plus: One business goes above and beyond for a very…
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Marketing / CommunicationsArticleOver 5 years old
Gamification: The Points May Not Matter
Last week’s Gartner study on gamification drew some passionate responses, but the root issue is whether or not…
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Marketing / CommunicationsArticleOver 5 years old
Partly Cloudy With a Chance of Influenza: Forecasting Flu Outbreaks
A new computer model can predict the timing and severity of flu outbreaks the way meteorologists predict weather…
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Marketing / CommunicationsArticleOver 5 years old
My Workspace: Socialfish’s Maddie Grant: Associations Now
Consultant-blogger Maddie Grant is hooked on her colorful office mate.
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Marketing / CommunicationsArticleOver 5 years old
Drug Information Association’s Tip for Association Tradeshows
Have tradeshows? The Drug Information Association has valuable lessons about how to expand your reach, gain new members,…
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Marketing / CommunicationsArticleOver 5 years old
Association Tools: Snagit: Associations Now
A technology executive explains the value of Snagit, a tool he says makes his life much easier.
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Can’t-Miss Association Website Designs
19 association website designs to check out again and again. Also: New tips for membership engagement.
