Format
Articles
-
Marketing / CommunicationsArticleOver 5 years old
Newspaper Association of America: Group Reports Wide Industry Losses
Print revenue has continued its decline, and online revenue has not filled the gap, the Newspaper Association of…
-
Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Archive Your Twitter History
Is a backup mechanism finally coming to Twitter? Also: Just how far one couple’s social media obsession goes.
-
Marketing / CommunicationsArticleOver 5 years old
National Christmas Tree Association’s White House Ties
Since 1966, the National Christmas Tree Association has provided the White House with the tree that symbolizes the…
-
Marketing / CommunicationsArticleOver 5 years old
The Onion on Social Media: All Smoke and Mirrors
Ever feel like social media is a lot of huff and puff? This parody by The Onion is…
-
Marketing / CommunicationsArticleOver 5 years old
American Pet Products Association: Pets Won’t Get Left Out at Holidays
The American Pet Products Association is predicting that pets may have a banner year this holiday season.
-
Marketing / CommunicationsArticleOver 5 years old
Black Friday, Cyber Monday Sizzle, But for How Long?
Post-Thanksgiving shopping days may be leading the way for now, but could changing retail tastes move the industry…
-
Marketing / CommunicationsArticleOver 5 years old
The Internet Association: The Perks of Starting Fresh
The recently-launched Internet Association has its eyes on an approach unlike any other association. Also: The biggest mistakes…
-
Marketing / CommunicationsArticleOver 5 years old
How Good Are Online Hotel Reviews? Depends on Who You Ask
Online hotel recommendations are either helpful or useless, according to two recent, conflicting studies. So, who’s right, anyway?
-
Marketing / CommunicationsArticleOver 5 years old
American Association of Orthodontists: What Does Your Smile Say?
A new American Association of Orthodontists study shows that many Americans connect an attractive smile with professional success.
-
Marketing / CommunicationsArticleOver 5 years old
Small Business Saturday: Associations Big Ideas for Shopping Small
How some associations are taking part in the American Express’ initiative Small Business Saturday, in its third year.
-
Marketing / CommunicationsArticleOver 5 years old
National Parks Conservation Association’s Big New York Times Play
In a first for The New York Times, the newspaper sold a large overlay that covered most of…
-
Marketing / CommunicationsArticleOver 5 years old
Change for Associations, or How the Cookie Crumbles
Looking at the sweeter side of associations, whether old-school or new hotness. Also: What that suggestion box really…
-
Marketing / CommunicationsArticleOver 5 years old
Lesson for the Taliban: Always Double-Check Your Work
How the Taliban revealed hundreds of private email addresses by accident. Also: A hotel company asks PR agencies…
-
Marketing / CommunicationsArticleOver 5 years old
Negative Feedback: When Criticism Gets You Down
What a biting New York Times restaurant review can teach associations about responding to negative feedback.
-
Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Let’s Focus on the Social Media Tools
In a quick roundup of social media tools, how Google+ one-upped Facebook at its own idea. Also: Pinterest…
-
Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Lead With Confidence, Not Arrogance
Why organizations can hurt themselves by treating others poorly. Also: The similarities between associations and indie bookstores.
-
Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: As Mark Cuban Goes, So Goes the World?
One of the world's highest-profile billionaires just dissed Facebook. Should you follow suit? Also: Be sure not to…
-
Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: On Employing an Online Celebrity
Your worker is famous for something they did on the internet. What do you do? Also: A quick…
-
Marketing / CommunicationsArticleOver 5 years old
Diabetes Blue Circle Struggles With American Associations
The United Nations has given the diabetes blue circle its blessing as the universal symbol for the disease.…
-
Marketing / CommunicationsArticleOver 5 years old
Visit Denver Pins Marketing Hopes on Pinterest
Denver’s CVB is implementing a citywide Pinterest campaign to help promote its arts week, but does the image-driven…
-
Marketing / CommunicationsArticleOver 5 years old
Chris Brogan: Focus On Interactions, Not Social Media Tools
Social media is boring if you over-emphasize the tools, says Human Business Works’ Chris Brogan. Also: Give big…
-
Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The Value of an Engaged Community
A digital marketing firm breaks down the benefits of an engaged community. Also: Why the small things matter…
-
Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Don’t Let Powerpoint Ruin Meetings
Maybe your next board meeting might be better off with zero Powerpoint slides. Also: Selling your message with…
-
Marketing / CommunicationsArticleOver 5 years old
Report: Samsung Galaxy S III Phone Tops iPhone in Sales
The Samsung Galaxy S III is now the world's most popular smartphone model, barely edging out the iPhone…
