Format
Articles
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MembershipArticleOver 5 years old
Put Two-Year Renewals to Work for Your Members
In today’s time-strapped world, most of us are looking for more convenience, less hassle, and fewer minutes wasted…
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MembershipArticleOver 5 years old
Membership Hack: The “I Am” Wall
Two associations in the hospice and palliative care field brought an inclusive spirit to their joint conference with…
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MembershipArticleOver 5 years old
A Textbook Example of Trial Membership
Your members and prospects have become conditioned to short-term sign-ups (you can thank Netflix and Spotify for that).…
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MembershipArticleOver 5 years old
Let Your Members Decide How Benefits Are Dealt
Pick a membership, any membership. That’s how the American Council on Teaching of Foreign Languages decided on a…
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MembershipArticleOver 5 years old
Membership Hack: Chapter Leadership Coaching
The National Speakers Association uses a leadership coaching program to support and grow new leaders in its chapters…
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MembershipArticleOver 5 years old
Sleep Medicine Group Launches Offshoot Focused on Patients
The American Academy of Sleep Medicine is launching a new group, the American Alliance for Healthy Sleep, that…
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MembershipArticleOver 5 years old
To Engage New Members, You Need a Plan
A recent survey confirms that to get first-time members on board and involved with your association—and more likely…
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MembershipArticleOver 5 years old
The Long Road to Introducing New Dog or Cat Breeds
Last week’s news that new dog and cat breeds were officially approved for competition highlights the fact that…
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MembershipArticleOver 5 years old
Subscription Strategy: Why a Monthly Service Could Be a Savvy Play
Your organization may emphasize yearly membership, but a huge amount of consumer interest is currently focused on monthly,…
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MembershipArticleOver 5 years old
Membership Takeaways From the Sam’s Club Closures
Sam’s Club, a Walmart-affiliated membership-based retailer, shut down a large number of locations this week with little notice.…
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MembershipArticleOver 5 years old
Membership Hack: Referral Credits
The Textbook and Academic Authors Association recently debuted a referral program that incentivizes members to recruit prospects in…
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MembershipArticleOver 5 years old
Associations USA: Oklahoma
17,121 Total number of registered nonprofits in 2014 Source: National Center for Charitable Statistics 12 Number of museums…
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MembershipArticleOver 5 years old
5 Steps to Win Back Members
Associations may find it difficult to retain members, and a decline in membership usually results in lost revenue.…
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MembershipArticleOver 5 years old
Membership Hack: Reinforce Members’ Resolutions
The American Nurses Association’s #fitnursefriday social media campaign engages members and keeps them accountable for their New Year's…
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MembershipArticleOver 5 years old
Thursday Buzz: Apple Drops App Developer Fees for Nonprofits
The Apple Developer Program, required for app-makers that want to appear in the App Store, will now be…
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MembershipArticleOver 5 years old
Relationship Advice for Associations to Take From Fundraisers
Associations should take some relationship advice from fundraising experts to boost their effectiveness in upping membership renewals and…
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MembershipArticleOver 5 years old
Is Pinball Making a Comeback? This Association Says Yes
The International Flipper Pinball Association, revived by the sons of a pinball legend more than a decade ago,…
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MembershipArticleOver 5 years old
2018 Membership Resolution: Master the Art of Project Management
Association professionals should make it a resolution to use project management tools to deliver better experiences for their…
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MembershipArticleOver 5 years old
Think Like Apple, Act Like Amazon to Better Serve Members
I often say that organizations that want to provide a great customer or member experience need to think…
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MembershipArticleOver 5 years old
How to Effectively Onboard Your Members
The key issues we’re involved in here at the National Association of State Foresters (NASF) are extremely varied.…
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MembershipArticleOver 5 years old
Report: Associations Lag Behind on Personalization Issues
A new report from the association tech conglomerate Community Brands finds that technology often leads to better member…
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MembershipArticleOver 5 years old
Welcoming Members: A Switch From Print to Digital
The Ontario Trial Lawyers Association wanted to increase engagement with first-time members but also save time and money…
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MembershipArticleOver 5 years old
Membership Hack: Digital Dashboards
To give members a hands-on experience with data, the Equipment Leasing and Finance Association built an interactive digital…
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MembershipArticleOver 5 years old
Broadcasters Group Makes Room For Startups With New Membership Tier
The global broadcast technology group IABM is offering new companies in its sector a low-cost member tier designed…
