Format
Articles
-
MembershipArticleOver 5 years old
Thursday Buzz: The Importance of Welcome Emails
Make it a priority to welcome new members, even with a quick email. Plus: Make social media fun…
-
MembershipArticleOver 5 years old
Positive Signs for Association Membership in a Chaotic Year
An uptick in association membership growth, driven by a rise in member-recruitment rates, highlights findings from the latest…
-
MembershipArticleOver 5 years old
Experimental Aircraft Association: Build Your Own Plane
The Experimental Aircraft Association teams up with a popular software maker to offer members a free version of…
-
MembershipArticleOver 5 years old
Another Look at Freemium for Association Memberships
Evernote, a poster child for the freemium model, is showing signs of struggle, but associations may be better…
-
MembershipArticleOver 5 years old
Modern Quilt Guild: Membership, Piece by Piece
The Modern Quilt Guild, a membership group based on quilting, is going to be delivering a new block…
-
MembershipArticleOver 5 years old
How Your Member Data Can Help You Predict the Future
If you look closely, you’ll notice that much of your life—your relationships, your finances, your politics—is predicated on…
-
MembershipArticleOver 5 years old
How a Credentialing Program Can Fuel Global Growth
How should an association measure international success? In the recently released 2016 Association Global Growth Trends Survey Report…
-
MembershipArticleOver 5 years old
Data: Long-Term Life Benefits of Group Membership
-10 percent Amid all the commonly stated benefits of membership in associations, often overlooked are the potential benefits…
-
MembershipArticleOver 5 years old
Idea Bank: Peek at Benefit Draws New Members
What's the great idea? Gift cards for nonmembers to access members-only resources Who's doing it? European Association for…
-
MembershipArticleOver 5 years old
Get Members’ Attention With Their Own Data
What do people care about most? Themselves. One association turned this simple truth into a marketing success by…
-
MembershipArticleOver 5 years old
Oscars Emphasizing Diversity With New Academy Additions
Still smarting from criticism by the public and within the industry over a lack of diversity in the…
-
MembershipArticleOver 5 years old
Help International Members Engage Across Borders
UITP, the International Association of Public Transport, has 1,400 member organizations in 96 countries, including public transport authorities…
-
MembershipArticleOver 5 years old
Arizona State University Alumni Association Goes Free
In an effort to boost donations to the university and boost connections with the school's numerous graduates, the…
-
MembershipArticleOver 5 years old
Supreme Court to Hear Membership-Related Antitrust Case
The Supreme Court announced last week that it will hear a case looking at whether association members participating…
-
MembershipArticleOver 5 years old
Get Young Members on the Fast Track to Engagement
At the American College of Cardiology, a program to get new graduates on the road to its "fellow"…
-
MembershipArticleOver 5 years old
Food Giants Among Members of New French Ice Cream Group
More than two-thirds of France's ice cream industry—including a few big names you might be familiar with in…
-
MembershipArticleOver 5 years old
Focus on the Highly Engaged Members Who Love You Most
Why one association researcher discounts nonmember feedback in favor of the highly engaged, and how that choice relates…
-
MembershipArticleOver 5 years old
Music Business Association: Get Your Data in Tune
The Music Business Association offers its members deep-dive consumer analytics way beyond what can be found on any…
-
MembershipArticleOver 5 years old
Accountant Associations Launch International Group
The association for public accountants and the association for management accountants joined forces to create an international organization…
-
MembershipArticleOver 5 years old
How the Membership Experience Becomes Member Value
The question of value seems to be one that those of us in the association community will always…
-
MembershipArticleOver 5 years old
Chamber of Commerce’s New Benefit: An App of Your Own
A local chamber of commerce does what it does best: It offers a local company the opportunity to…
-
MembershipArticleOver 5 years old
Associations USA: Utah
7,997 Total number of registered nonprofits in 20141 67,090 Individuals employed by Utah nonprofits in 20122 6.7% Percentage…
-
MembershipArticleOver 5 years old
More Join Buttons, and Other Lessons From MMCC 2016
Amazon's persistence in driving users to "Try Prime" is a lead associations ought to follow and just one…
-
MembershipArticleOver 5 years old
It Takes a Village: The Odd Job of Managing Membership
No one goes to college to get a degree in membership. So, who does all the membership work…
