Tag
Member Benefits
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MembershipArticleOver 5 years old
3 Pitfalls to Avoid in Affinity Partnerships
Affinity partnerships can be a boon for associations, but only if they’re done right. Read on for a…
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MembershipArticleOver 5 years old
Member Engagement Strategy: Give Your Members a Pause Button
You might feel compelled to engage members constantly, but what if those touchpoints feel overwhelming or intrusive? A…
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Career DevelopmentArticleOver 5 years old
Be a Gateway for Career Changers
Many workers are making career decisions based on the needs of their life stage, and midlife career changes…
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MembershipArticleOver 5 years old
Association Health Plans Rolling Out Soon
Thanks to a final rule issued in June, the Department of Labor believes an increasing number of small…
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Organizational StrategyArticleOver 5 years old
How a Diabetes Support Organization Built a Better Member Benefit
The American Association of Diabetes Educators built its new online tool in a hurry, thanks to a few…
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MembershipArticleOver 5 years old
How Associations Can Demonstrate Membership ROI
It costs five times more to attract a new customer than it does to keep an existing one,…
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MembershipArticleOver 5 years old
Four Member Benefit Lessons From Ailing MoviePass
The company behind the popular subscription service MoviePass finds itself struggling to keep the lights on despite its…
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Marketing / CommunicationsArticleOver 5 years old
Data: What Publication Formats Do Members Prefer?
Association publications are an essential member benefit and an important source for news and information. And when it…
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MembershipArticleOver 5 years old
Friday Buzz: How Open Should Your Online Community Be?
A community engagement pro makes the case for nuanced thinking about what makes a good association community. Also:…
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Members onlyMembershipTemplateOver 5 years old
Legal Center Membership Guide
A membership benefits guide from the Ohio Restaurant Association (ORA) listing member-exclusive programs and partner services, including legal…
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MembershipArticleOver 5 years old
Bringing Your Affinity Program Back to Life
While the Society for Human Resource Management had an affinity program for years, it really existed in name…
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MembershipArticleOver 5 years old
Membership Hack: Discounted Consumer Research
The United States Association of Cider Makers recently partnered with the global research firm Nielsen to offer an…
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Career DevelopmentArticleOver 5 years old
3 Ways to Develop a Mentor Match Program
Member mentoring is often touted as a top member benefit. But how do you create a program that…
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MembershipArticleOver 5 years old
New Money: Discounts Refreshed
How SHRM brought its affinity program back to life.
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MembershipArticleOver 5 years old
Friday Buzz: April Fools’ Alternatives
If you’re not into April Fools' Day, there are still plenty of holidays you can get into in…
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Career DevelopmentArticleOver 5 years old
Idea Bank: A Digital Talent Portal Tracks Down Talented Professionals
What’s the great idea? ITA Talent Portal Who’s doing it? Illinois Technology Association What’s involved? Associations often provide…
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MembershipArticleOver 5 years old
How to Break Your Members’ Worst Habits
They say that old habits die hard, but that isn’t necessarily true for members of the Association of…
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MembershipArticleOver 5 years old
Membership Hack: Member Benefits App
The American Veterinary Medical Association gives members access to a variety of practical benefits—all with a tap of…
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MembershipArticleOver 5 years old
Let Your Members Decide How Benefits Are Dealt
Pick a membership, any membership. That’s how the American Council on Teaching of Foreign Languages decided on a…
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Marketing / CommunicationsArticleOver 5 years old
Creating a Friendlier World for Alzheimer’s Patients
The Greater Michigan Chapter of the Alzheimer’s Association is finding ways to get people with Alzheimer’s disease and…
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MembershipArticleOver 5 years old
Membership Hack: Digital Dashboards
To give members a hands-on experience with data, the Equipment Leasing and Finance Association built an interactive digital…
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MembershipArticleOver 5 years old
How They Hacked It: Top Membership Tips of 2017
One year in, our Membership Hack column has become your weekly two-minute read for ideas for saving time,…
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MembershipArticleOver 5 years old
Offer a Digital Membership to Capitalize on Your Mission’s Buzz
Since 2010, honey bees have been frequently featured in the news and have received some celebrity support. While…
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MembershipArticleOver 5 years old
Friday Buzz: NBA Standardizes Fantasy Basketball
The NBA delivers an official way for fans to engage with fantasy basketball. Also: Your association may be…
