A new study on innovation from Marketing General suggests that there's a distinct line separating associations that are innovative from those that aren't. Is there some room for middle ground here?
Tonight's presidential debate is a reminder that Americans are skeptical of a lot of institutions---including nonprofits. Proactively building awareness of what you do can help, even if you don't have a debate stage.
It’s often said that debate is healthy. That’s why it could be the perfect time to consider including the debate format to one of your upcoming meetings.
Managing an association’s finances can be a complicated job, as a recent study shows. How can associations stay on top of all the complexities, compliance issues, and potential staff turnover that can often characterize the job?
Member data is great, but it won’t answer all your questions. A pair of qualitative methods for understanding value might help your association better meet member needs.
Email design remains a dark art for many developers more comfortable with the web, but recent changes to Gmail will likely make things a lot easier. (You'll still have to use tables to build your messages, though. Sorry.)
Roles at associations are in constant flux, which makes it harder for leaders to assign roles. Freeing staff and volunteers to express their own passions around the job can help.
What the recently wrapped New York Fashion Week can teach meeting planners about creating experiences, experimenting, and getting the next generation involved.
Trimming budgets and stocking reserves might not be the most exciting tasks, but they're important to the financial health and future of an organization.
One association puts its volunteer membership committee to work in calling all new members to welcome them to the association—a rewarding effort for members, volunteers, and the association alike.