Technology

Are You Wired?: Great Reads

By /
Nov 1, 2012

Association technology leaders tend to be consummate macro thinkers. Here are some recent books fueling their big ideas.

Thad Lurie, CAE

Position: Chief Information Officer, American Wind Energy Association

Currently reading: Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain

Thoughts: “It’s about how introverts can succeed in an extrovert’s world. I happen to be an introvert and this book has great research into the neuropsychology of it. It can help you function in the workplace.”

John Sullivan

Position: Chief Technology Officer, American Chemical Society

Currently reading: Reinventing Discovery: The New Era of Networked Science by Michael Nielsen

Thoughts: “It’s a book about thought leadership for how people change and how science has changed at an accelerated pace. It talks about how science has historically been done and how it has been impacted by social technology.”

Renato Sogueco

Position: Chief Information Officer, Society of American Florists

Recently read: Steve Jobs by Walter Isaacson

Thoughts: “This book is just so good. Anyone who wants to be an innovator instead of a follower has to read it.”

Heidi Byerly, CAE

Position: Chief Information Officer, Society for Human Resource Management

Currently reading: Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth by Navi Radjou, Jaideep Prabhu, and Simone Ahuja

Thoughts: “It’s about how technology innovation used to come from identifying needs. Now it comes from frugality.”

Dean Takahashi

Dean Takahashi is lead writer for GamesBeat at VentureBeat. More »

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