Money & Business

There's An Association For Everything: Skis

By / Mar 1, 2013 (Stockbyte/Thinkstock)

In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of daily life to people around the world. Including skis.

International Ski Heritage Association: Although it can be traced back to prehistoric times, skiing in its modern form is often attributed to Norwegian skier Sondre Norheim, who helped change the activity from one of utility to one of enjoyment and sport. The International Ski Heritage Association knows all that and more: Its mission is to preserve and advance knowledge of ski history.

SnowSports Industries America: Want to check out the latest in ski gear? Head to the SnowSports Industries America Snow Show, which for more than 50 years has showcased the latest trends, product lines, and innovations in the snow sports industry. SIA also sponsors a Snow Sports Recycling Program, which over the last several years has reclaimed tons of equipment that otherwise would have ended up in a landfill.

National Ski Areas Association: With March comes the arrival of spring break season, and what better way to celebrate than with a ski vacation? When planning your trip, be sure to consult the National Ski Areas Association, which represents more than 300 alpine resorts that account for more than 90 percent of skier and snowboarder visits across the country.

Katie Bascuas

Katie Bascuas is associate editor of Associations Now. More »

Comments