Money & Business

Thursday Buzz: A Day of Red Noses

By / May 21, 2015

NBC’s Red Nose Day telecast aims to raise funds for a children’s charity through major celebrity star power. Also: The on-demand workforce is booming, but its members have found that flexible employment isn’t all it’s cracked up to be.

If you’ve been wondering why celebrities like Kim Kardashian and Sam Smith have been sporting red noses recently, the answer is literally Must See TV.”

The British charity Comic Relief is bringing its famous Red Nose Day charity campaign to the United States for a live TV special on NBC this evening—featuring parodies, comedy sketches, and musical performances—all with the intention of getting viewers to donate to a good cause.

Seth Meyers, David Duchovny, and Jane Krakowski will host the three-hour telecast, which will be jam-packed with celebrity appearances from the likes of Adam Levine, Jennifer Hudson, Christina Aguilera, John Legend, and many more.

Proceeds from the event will go toward the Red Nose Day Fund, which, through partnerships with a number of highly regarded charities, benefits children in need around the world.

Red Nose Day comes in the wake of another beloved telecast closing its curtains. The Muscular Dystrophy Association (MDA) announced it was retiring its legendary Labor Day Telethon, citing a need to focus on social campaigns.

The organizers of Red Nose Day appear to have figured out the challenges that hampered MDA. As noted by the Chronicle of Philanthropy, the Red Nose Day campaign isn’t restricted to TV; it also incorporates numerous social media efforts and other digital elements, such as a danceathon live stream, into the mix.

Demanding Too Much?

As tempting as it may be to abandon the 9-to-5 grind for the on-demand economy, freelancing leaves much to be desired, according to a new survey highlighted by The Atlantic.

The survey, conducted by Stanford University students, suggests that the flexibility of working as an independent contractor doesn’t necessarily mean more freedom. Instead of completing work at their own pace, freelancers are often required to follow periods of heavy demand in their industries.

Insufficient pay and lack of work enjoyment also quash the freelance fantasy. In fact, 32.3 percent of those surveyed could not see themselves working as independent contractors for the rest of their lives, while 31.4 percent said they’d continue freelancing only if their earnings rose significantly.

Other Links of Note

Donating to Nepal makes good business sense, explains a Wharton professor.

The United States’ aging population puts pressure on women in the workforce. Why’s that? Well, more women tend to be caretakers.

Are you defined by your work? Here’s why that’s a good thing.

Julia Haskins

Julia Haskins is a contributor to Associations Now. More »

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