Advance Reading for #ASAE15

Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? Get your learning started early with articles and interviews from Sherry Turkle, Josh Linkner, and a variety of Learning Lab speakers.

In the months and weeks leading up to the 2015 ASAE Annual Meeting & Exposition, Associations Now has tapped into the wisdom of several expert content leaders on the conference slate. If you’re on your way to the meeting in the Motor City, or even if you’ll be following along from afar, check out these articles and interviews from the pages of Associations Now and Associations Now Plus to get an early look at some of the lessons and advice that will be shared at the conference.

[*Articles marked with an asterisk require an ASAE member login.]

Sherry Turkle

General Sessions

Session: Josh Linkner, “Harnessing Innovation: Turning Raw Ideas into Powerful Results,” 8:30 a.m. Sunday
Read:Learning: Have Courage to Cannibalize,” by Kristin Clarke, Associations Now, March/April 2015

Session: Sherry Turkle (pictured above), “Reclaiming Conversation in Our Digital World,” 12:30 p.m. Tuesday
Read:Sherry Turkle: Why Talk is Making a Comeback,” by Kristin Clarke, Associations Now, May/June 2015

Game Changers

Session: Alex Sheen (pictured below), “Because I Said I Would,” 2 p.m. Monday
Read:Learning: Why Promise Keeping Matters,” by Kristin Clarke, Associations Now, May/June 2015

Alex Sheen

Learning Labs

Session: “Transformational Governance: How Boards Achieve Extraordinary Change,” 9 a.m. Monday
Read:Getting to Good Governance,” by Katha Kissman and Beth Gazley, Associations Now, July/August 2015

Session: “Data to the People,” 9 a.m. Monday
Read:The American Geophysical Union is Using Data to Dig Up Industry Experts,” by Katie Bascuas, July 30

Session: “Why Data-Driven Diversity Matters,” 3:30 p.m. Monday
Read:Diversity and Inclusion: Getting Strategic to Create Meaningful Outcomes,” by Juan Amador, CAE, and VJ Mayor, CAE,, July 13*

Session: “What’s New in the Business of Certification?” 10 a.m. Tuesday
Read:What’s New in the Business of Certification?” by Karen Plaus, CAE; Denise Roosendaal, CAE; and Maggie Collins,, July 13*

Session: “Referral Marketing: The Key to Millennial Recruitment,” 11:30 a.m. Tuesday
Read:Why Referral Marketing Could Be the Key to Millennial Recruitment,” by Christine Umbrell,, July 20*

While We’re In Their Backyard…

Get to know some associations that call #ASAE15’s host state home in “Associations USA: Michigan,” Associations Now, August 2013.

Detroit's People Mover, decorated just in time for the 2015 ASAE Annual Meeting & Exposition. (Visit Detroit)

Joe Rominiecki

By Joe Rominiecki

Joe Rominiecki, manager of communications at the Entomological Society of America, is a former senior editor at Associations Now. MORE

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