Business

Brought To You By… High Heels

In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of daily life to people around the world. Including high heels.

The American Apparel & Footwear Association: To ensure the public’s clothing and shoes—high heels included—are market-quality, the American Apparel & Footwear Association acts as an advocate for the industry’s workers and shareholders. Which is a big job, considering every American bought an average of 64 clothing items and more than seven pairs of shoes in 2013 alone, according to the group’s research.

American Podiatric Medical Association: Your foot doctor knows you probably won’t give up your glamorous heels when attending that holiday party. But to keep your feet in good health, the American Podiatric Medical Association suggests purchasing heels made with a rubber sole or natural materials and using an APMA-accepted insert. Also, steer clear of the five-inch stilettos.

Fashion Footwear Association of New York: Shoe shopping is a booming business. And to keep it that way, the Fashion Footwear Association of New York helps retailers, brands, and designers connect, buy, and sell in one of the world’s fashion capitals at its New York Shoe Expo. Ready to buy yourself a pair of heels now? FFANY will also make sure you know the hottest upcoming trends.

(iStock/Thinkstock)

Alex Beall

By Alex Beall

Alex Beall is an associate editor for Associations Now with a masters in journalism and a penchant for Instagram. MORE

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