Often, the organizations that need help with cybersecurity issues the most are the ones that can afford it the least.

That’ s why the Global Cyber Alliance is launching a new campaign targeting small businesses, with the help of Mastercard.

GCA—which has the support of the London police department, the New York District Attorney’s Office, and the Center for Internet Security—aims to improve efforts to fight cybercrime.

As noted in statistics cited by GCA, 99 percent of businesses globally are small businesses, and those businesses are responsible for an average of 70 percent of all jobs and half of global economic impact.

It’s with that in mind that the GCA Cybersecurity Toolkit, which President and CEO Philip Reitinger describes as “an action kit,” is coming to life.

“Our focus is on producing a dynamic clearinghouse of operational tools that help small and medium businesses address risk and improve their cybersecurity posture, leveraging the deep expertise of our network of global partners, such as Mastercard, and the experiences of actual GCA toolkit users,” he said in a news release.

The toolkit is made of three components—a series of tools to help small businesses create strong passwords, add multifactor authentication, perform backups, and fight security threats; a set of how-to materials that can be customized based on an organization’s needs; and a series of best practices to follow.

Some of the recommendations are fairly basic (for example, the kit recommends using system backup tools included with MacOS and Windows), but others hit at a higher level of complexity (from a brand-protection standpoint, the guide recommends tools such as the email standard DMARC).

The idea behind the toolkit, Reitinger told The Washington Post, was to make the resources approachable to even tiny retailers.

“We wanted the toolkit to be usable by that five- to 10-person organization, like a pizzeria or dry cleaner,” Reitinger said. “These are the merchants you deal with on a day-to-day basis. They’re your friends. They’re your neighbors. And you want to know you can patronize them and your personal information will be safe.”

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