Demonstrating the real-dollar value of membership makes a compelling case for your prospects and members to join and renew. Here are some tips for shaping a persuasive member ROI brochure that clearly demonstrates the return on every dollar invested in membership.
The current environment amplifies the need for mentorship. Thanks to a new partnership, underrepresented HR professionals will be able to access a virtual mentoring platform at a time when opportunities for traditional professional networking are limited.
Three journalism groups are collaborating on a racial equity initiative that goes beyond discussions about diversity and inclusion in newsrooms to a next-level cultural shift focused on dismantling systemic racism.
What happens when your chapters hold in-person meetings—even after your association has made it clear that events should only be virtual because of COVID-19? A waiver might be a good idea.
When everyone is affected by the same crisis, figuring out what you can do to help others is not always easy. Here are three ways one association, inspired by its members, helped them during a critical time.
As part of its mission to support and advocate for its members and the music community at large, BAM is building a coalition to make sure every American citizen can safely exercise their constitutional right to vote.
Everyone has heard of the PTA, but it turns out a lot of people, including its own members, don’t know exactly what PTA does. A new campaign seeks to overcome membership barriers and sweep away preconceived notions.
A familiar echo of “we should have done this earlier” surrounds processes that could have been implemented before the pandemic hit. Telehealth is a prime example. The American Telemedicine Association is taking advantage of its success during the crisis to make telehealth a permanent fixture in U.S. healthcare.
The pandemic has forced associations to reevaluate lots of processes, and that includes how they collect membership dues. With no one in offices to receive paper invoices, online installment payment options look like they are here to stay—which is a good thing.
The American Academy of Sleep Medicine is calling for an end to the annual practice of springing forward with daylight saving time in favor of a permanent year-round standard time.