The problems that association members face are increasingly rooted in technology. Execs will need to root their solutions in technology as well.
Beyond attendee, what other roles could your conference veterans play in your event? Here are four that will bring value to both them and your association.
An HR expert offers disaster-planning advice that will allow associations to have policies and procedures in place to help them—and their employees—weather any storm.
Many associations have an online marketplace where they sell books, gear, and other swag to members. But not all e-commerce platforms are created equal. An association executive shares his secrets to creating a marketplace that engages members and maximizes sales.
The email newsletter is a centerpiece of digital strategy for many organizations. With that in mind, perhaps its creation—whether in terms of strategy or execution—shouldn’t be siloed off within one part of the association.
The best advice is to keep them separate. But in a time of transition, one CEO found value in a collective exercise.
If you’re looking to improve onsite customer service at your meeting, a chatbot may be a good choice. Not only will it help answer your attendees’ most frequently asked questions, but it will also provide your association with data and insights.
This year, Amazon kicked off the holiday season by introducing something that many will consider unusual for the e-commerce juggernaut: a printed toy catalog. Here’s why associations would do well to take a page from Amazon’s book.
Whether due to job loss or career transition, your members might face times when it’s difficult to pay dues. Offering a transitional membership category can be one way to retain members through a period of hardship.
After a year that was defined by the General Data Protection Regulation, another proposed shift in European Union law, involving the way copyright is regulated online, could create brand-new challenges for associations with interests in the region. Here’s what you need to know.