magazine
Editor’s Note: Technically Speaking …
Knowing tech is becoming an increasingly important part of association leadership.
Chatty Channels
Social media platforms and text-based applications allow for chatbot integration. Here are four places where members might turn for self-service using a bot.
AI At Your Service
Automated technologies powered by artificial intelligence—voice-enabled devices and tools like chatbots—offer speed and efficiency, but also require careful planning, testing, and integration. Here’s how a few associations are putting them to good use to improve member service.
Fast-Data Education
What your staff should know about fast data—and how to train them.
On the Fast Track to Fast Data
Fast data may be the next big thing, but what exactly is it, and how can it help your association?
Tech Talk: 25 Technology Terms Everyone Should Know
A glossary of some of the most common or important technology terms you might run into on the job.
Are You Ready to Make a Power Move?
In New Power, Jeremy Heimans and Henry Timms list a set of questions in four categories that organizations should address when considering a new-power shift.
The Next-Generation Power Play for Associations
Associations can’t function like they used to, laying out a few rigid ways in which members may participate in the community. Now, members want to define the terms of engagement—or they won’t join at all. Jeremy Heimans and Henry Timms have a vision for what next-generation nonprofits look like in a “new power” world.
Executive Summary: Brenda Villarreal
Brenda Villarreal, the executive director of the PRSM Foundation, Inc. and the PRSM Association’s Senior Director of Knowledge Development, plans to take more risks this year.
Ask the CEO: Jennifer Manos
Jennifer Manos, executive director of the Society for Simulation in Healthcare, answers questions from member Dr. Beth Mancini.
Power of A: A Credential for Newcomers
With RISE Up, the NRF Foundation helps prepare thousands for retail work.
Crowdsource: Wiki Wisdom
In editathons, language scholars make Wikipedia more reliable.
Comings and Goings: May/June 2018
A roundup of new hires and other personnel moves in the association industry.
Global Spotlight: Pay Attention to How They Pay
Going global can mean expanding the payment methods you accept.
Board Smarts: Currency of Trust
Trust has value, and boards must earn it.
CEO to CEO: Tech Vacation
When you’re on vacation, how do you manage the time you spend on your tech devices?
3 Lessons: Driven by Purpose
Mika Leonard, Chief Operating Officer of the Native American Financial Services Association, approaches her work with an open heart and mind.
New Money: Funds With Friends
The power of peer-to-peer fundraising.
Idea Bank: Law on Order
Bar association app gets legal books to members without a trip to the library.
Good Counsel: Time for Better Minutes
Reduce your risk with these best practices for meeting minutes.
The Fix: Email Data Dive
Associations have a wide swath of email data at their disposal, but how do they use it to meet member needs? Jared Loftus, chief revenue officer at rasa.io, shares advice on where to start when looking at your email marketing metrics.
Tech Memo: Keep Your Directory Cyber-Safe
Help members connect, but protect their information.
Talking Tech: See What Your Member Sees
Customer experience, or CX, has emerged as a vital business strategy for all types of organizations, including associations. Adrienne Bryant, CAE, account executive at IntrinXec Management, Inc., explains what associations can do to keep the member point of view in mind.
I Can't Live Without My … Bill.com
Track invoices and payments all in one tool, in the office or out
Data Nugget: Error Overload
Bad UX leads to high website bounce rates.
Membership Memo: Holding Their Cards
Pushback over member IDs shows that even small changes can take time.
Rules of Engagement: Connect With Your Slackers
The office collaboration tool Slack can double as a way to reach members.
Destination: Toronto
North America’s fourth-largest city aims to please attendees.
Meetings Memo: Winning Pitch
How to design a successful conference pitch fest.
Books: Teamwork Tales
What makes for high-performing teams, according to Contently founder Shane Snow.
Career Coach: Managing an Underperformer
5 ways to help an underperformer improve—or move on.
How I Got Here: LaShawn Sidbury, CMP, CAE
LaShawn Sidbury, CMP, CAE, the Director, Meetings and Special Interest Groups at the Association of Schools and Colleges of Optometry, says working at an assocaition was her destiny.
Association Agenda: Internet Sticker Shock
Maintaining a .org web address could get pricey.
Brought to You By … Swimming
In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of daily life to people around the world. Including swimming.
