If you’re not in Washington, DC, attending the 2015 Association Media & Publishing  Annual Meeting as it nears its conclusion today, you can still keep track of the final sessions by following the #AMP15 hashtag.

Here’s just a sample of the goings-on from the three days of the conference:

https://twitter.com/AssnMediaPub/status/611167215845511168

Picked up so much great info from association media peers/exhibitors at #amp15 that arms are aching from carrying it! pic.twitter.com/aHj2bZXPkm

— Michele Late (@michelelate) June 16, 2015

Really enjoyed @LeslieO's session on writing tips based on web trends. Engaging, humorous teacher with great take-aways. #AMP15

— Jen Smith (@jenlefkosmith) June 17, 2015

Extending shelf life of your research to tell your story – here's what the launch looked like. #amp15 pic.twitter.com/jwqVVPiGQd

— Kim Howard, CAE (@kimhowardsc) June 16, 2015

We were honored to win several AM&P Excel awards on Monday night, which gives us the opportunity to thank you and all of our readers for sticking with us for the past year—it’s been a blast!

.@ASAEcenter and @AssociationsNow win big at #AMP15 pic.twitter.com/mpWkhQEdMF

— Samantha Whitehorne (@swhitehorne) June 16, 2015

Social Media Experiment of the Day

https://twitter.com/AssnMediaPub/status/611160638933573632

We know that trade groups and corporations are experimenting with live-streaming apps like Meerkat and Periscope, and forward thinkers in the association space are embracing these new platforms. AM&P live-streamed this morning’s session by keynoter Ann Michael, president of Delta Think, and communications pro Maggie McGary streamed a tweet-up on Tuesday.

Other Good Reads

The popular viral-focused publisher Upworthy is shifting its identity from content curator to original content producer, as Capital New York reporter Nicole Levy writes.

Ever think about all of those distracted moments you experience throughout the day? What do they mean? What’s their significance? Joshua Rothman, the New Yorker‘s archive editor, examines the topic.

“Does the rise of ephemeral content spell the death of archives?” Nieman Fellow and Poynter contributor Melody Kramer asks that question, and we’ll let her analysis of the issue speak for itself.