What is it? Jewelers of America (JA) has long been representing the needs of jewelry sellers across the market, big and small. But even established associations can beef up perks for members, and that’s just what JA has done with its latest benefits update. The organization has announced a partnership with Jewelry Asset Services (JAS) to provide member jewelers with business loans and other deals to provide discounts on web services and workers’ compensation coverage, with the aim of helping businesses become more profitable. Members will receive competitive rates on loans courtesy of JAS’ extensive banking ties, along with discounts on services from jewelry-industry technology provider W.R. Cobb Online and reduced rates on workers’ compensation from Wasserman & Wexler and affiliated agencies.

Why it works. Simply put, the latest batch of benefits tackle a set of problems that have recently hounded the jewelry industry. “Our priority is always to tailor the discounts and programs we offer to address the issues that keep jewelers up at night,” JA President & CEO David J. Bonaparte said in a statement. “These new benefits offer financial, e-commerce, and insurance support—three areas that directly contribute to the success and longevity of jewelry businesses.”

Other benefits. As one can imagine from an association its size, JA has plenty of benefits available to its members, whether they’re retailers or suppliers. For example, retailers can select from 10 marketing solutions, including W.R. Cobb Online. Or they can partake in training and education courses, including those offered by the Diamond Council of America and the Gemological Institute of America.

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