Meetings Memo: VIP Status

Roll out the red carpet for a select group of attendees.

Associations always want to make their conference attendees feel special and important. To take it up a notch, some associations are starting to offer a VIP experience to conference-goers.

The Association for Unmanned Vehicle Systems International offered a VIP pass option to XPONENTIAL 2017, which gave that select group of attendees the “ability to better optimize their time and enjoy exclusive access to first-class amenities and key networking opportunities in the VIP Club” at the May event, according to the meeting’s website.

The VIP pass, which cost an additional $500 for members and $630 for nonmembers compared to the full conference pass, came with a number of perks. One was access to the VIP Club, where pass holders could network with key industry players, hold meetings in private rooms, and relax in a lounge space. VIPs were also allowed to invite two guests to join them in the club. VIPs were also invited to attend the Chairman’s Reception where they could get that more executive-level networking they are looking for.

AUVSI is not the only organization to offer a VIP pass. For September’s Emergency Nursing 2017 in St. Louis, the Emergency Nurses Association is offering an exclusive VIP pass that is limited to 300 attendees.

Attendees who purchase the $300 pass will get perks like a reception at the Blues Museum, free access sessions online following the conference, and complimentary coffee in the convention center. The pass also comes with Amazon Fire tablet , guaranteed reservations at the headquarters hotel, and “skip-the-line registration,” which means registration materials—including badges—will be delivered to their hotel room upon arrival.

Samantha Whitehorne

By Samantha Whitehorne

Samantha Whitehorne is editor-in-chief of Associations Now. MORE

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