It’s that time of year—the one where you stick a steel pole in the corner of your apartment, air your grievances to friends and family, and show off your feats of strength.

That’s right, it’s Festivus time. That and more in today’s Social Media Roundup:

A Festivus Miracle

https://twitter.com/BusyEvent/status/278236452574355456

Air those grievances! Just in time for the appearance of Modern Seinfeld, BusyEvent’s Brian Slawin brings one of the series’ most popular episodes out of the attic, giving it a clever event-planning twist. Sample: “The Airing of Grievances is a Festivus tradition that happens over dinner. Basically, it’s exactly what it sounds like; let those gripes out! But, be smart about it because there is something to be said for designating a time and place to let out your gripes and vent.” Sound like something your event-goers need to do sometimes?

The Value of a Story

Our brains on stories: what happens in there when we tell stories – http://t.co/c7Stkrch

— semmerson (@semmerson) December 10, 2012

We are more likely to remember a story we’re told over some random info, but why is that? Buffer‘s Leo Widrich lays it out flat for you, explaining the behavioral science behind why we’re more likely to remember a good story, even if we’ve only heard it once. “A story can put your whole brain to work,” he notes. “And yet, it gets better: When we tell stories to others that have really helped us shape our thinking and way of life, we can have the same effect on them too.” How do you work on your own storytelling efforts to make sure they stick with people? (ht @semmerson)

What are you reading on the interwebs these days? Let us know in the comments.