Your attendees don’t just want to sit back and watch speakers present. They want to be part of the action and have an immersive experience. Making that happen will mean deeper engagement and more satisfied conference attendees.
When picking your host city, it's best to take a holistic approach, which is why a holistic medical association picked one of America's healthiest cities.
CTIA: The Wireless Association didn’t counter-program against the Apple iPhone 6 announcement—it literally screened the livestream at Super Mobility Week. Also: Are you looking at content strategy the right way? Give CTIA: The Wireless Association some credit: It knows its audience. Faced with the challenge of having its Super Mobility Week take place at the same […]
U.S. Customs and Border Protection pilots a new app designed to make retiring to the States a little easier. Also: how one major association uses its tradeshows as a way to push its messaging strategically.
Convention centers and hotels are commissioning original art for their spaces, not only as a way to highlight the local art community but also to immerse attendees and guests in the local culture.
An technology industry event rich in history begins in Berlin.
A series of early-morning fires at the Washington Marriott Wardman Park hotel threatened to burn the American Political Science Association as it held its annual meeting last weekend. Solid preparation and a communications plan helped keep the event going.
The conference may be in town, but one association management pro advises against commuting to the event. Also: the story behind the data champion fueling much of BuzzFeed's growth.
Tips on encouraging attendees to stay in the block when booking hotel rooms. Plus: How to turn data into deliverables.
Thanks in part to weather and other cancellation-related issues, airport hotels saw some strong occupancy rates during the first few months of this year. But as it turns out, the industry is becoming more willing to upgrade its offerings in hopes of stretching beyond its captive market.