Data Point: Look Who’s Tweeting

Not all Twitter users are the same.

In a Pew Research Center survey, 22 percent of Americans said they use Twitter, but many are simply listening. The median Twitter user posts just twice per month. A smaller, much more active group of Twitter users post more frequently.

Share of Tweets by U.S. Adult Twitter Users

Top 10% of tweeters account for 80% of content posted to Twitter

Bottom 90% of tweeters account for 20% of content posted to Twitter

Source: Pew Research Center, Sizing Up Twitter Users, April 2019

(marchmeena29/iStock/Getty Images Plus)

Associations Now Staff

By Associations Now Staff

The Associations Now team of editors covers all aspects of association management in print, blogs, and daily news. MORE

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