Whether due to job loss or career transition, your members might face times when it’s difficult to pay dues. Offering a transitional membership category can be one way to retain members through a period of hardship.
You might feel compelled to engage members constantly, but what if those touchpoints feel overwhelming or intrusive? A few associations and some subscription-based services let members press the pause button when they need a break.
When your members are especially busy, you might consider hitting the road to meet them where they are. Roadshows are one way to achieve member engagement face to face. Here’s how the Endocrine Society does it to connect with their time-strapped research scientists.
In light of recent threats against news organizations, the Radio Television Digital News Association is fighting to protect its members and recruiting nontraditional members to act as allies in its “Fear Will Not Silence Facts” campaign.
Developing and delivering editorial content to your members can be an uphill climb, especially with limited staff and budget. The U.S. Dairy Export Council lightened the load by forming a content partnership with two like-minded organizations. Here’s why it works.
Emoji just for sonographers? Yes, they’re a thing, courtesy of the Society of Diagnostic Medical Sonography. Its “sonomojis” connect members, boost engagement, and drive nondues revenue. What would your members’ emoji look like?
A new study says associations are developing better practices for pursuing innovation, but it’s often a top-down effort. Here are three ways you can generate change that starts with your members.
When a new member joins your organization, don’t miss the opportunity to strike the tone with the right message from the get-go. Four tactics can help your welcome emails generate high open and click-through rates. When was the last time you updated your welcome email to new members? If it’s been a while, you might […]
The Society for Personality and Social Psychology offers grants that fund members’ big ideas for small meetings. Members get to see their programs come to life, and SPSP has a new way to engage members.
The Entomological Society of America’s new membership study looks at historical data to shed light on current challenges like young member retention. At the same time, ESA is asking its members to help make sense of membership trends.