Associations and their chapters are like families: You occasionally need to gather from near and far for face time and open dialogue. Here are some ideas for hosting a successful chapter summit.
Association professionals should make it a resolution to use project management tools to deliver better experiences for their members in 2018.
The Brewers Association set a lofty goal to raise $213 billion to buy Anheuser-Busch InBev. The crowdfunding campaign failed, but it was a win for members.
One year in, our Membership Hack column has become your weekly two-minute read for ideas for saving time, money, and other resources while delivering value to your members. Here’s a look back at some personal favorites.
You don’t need to be a UX pro to understand the basic tenets of digital usability. By adopting a “don’t make me think” attitude, associations can add an element of ease to the member experience.
Many of your members likely use social media to share and connect online, but those same platforms can be used to troll or bully. To support productive engagement, one association created a civility pledge built on mutual respect. Here’s how they did it.
For membership organizations, one of the primary benefits of artificial intelligence is that it adds a hook to member engagement. Here are three examples.
Associations can leverage the power of storytelling to unearth history, encourage conversation, and get to know your members at a much deeper level.
Roundtable discussions provide engagement experience for members and a learning opportunity for you. Here are some tips for facilitating roundtables.
To bring in more millennial members and recruit the Gen-Z young people who are following them into the workforce, you’ll need to evolve your communications strategy and test new platforms. And, yes, that means you better be good at social media.